What Is Revenue?
Revenue is the total money a business receives from selling goods or services before any costs are subtracted. It is often called the top line because it appears first on an income statement. Revenue = price per unit × number of units sold, summed across all products and services.
Revenue vs. Profit
Revenue is income before expenses; profit is what remains after expenses. A business can have high revenue and still make a loss if its costs are higher.
Gross vs. Net Revenue
Net revenue subtracts returns, discounts, and allowances from gross revenue.
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Break-Even Point Calculator
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Markup & Margin Calculator
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🔗 Related Terms
More Business & Sales Terms
- Accounts Payable
- Accounts Receivable
- Average Order Value (AOV)
- Balance Sheet
- Burn Rate
- Cash Flow Statement
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Last updated: September 27, 2026. This definition is for general educational purposes only. It is not financial, investment, tax, legal, or medical advice, and it does not recommend any product or course of action. For decisions about your own situation, consult a qualified professional.